Check out their website (most of it is in Chinese, click on about, and look for subtle button that reads "English"). I wish that they have their website translated in full.
Each of the puzzles' pieces can build a word (apparently only animals) in English, with the same group pieces you can "write" the same word in Chinese, and also you can create some kind of "draw"/picture of the animal.You can see animations of the puzzles and its transformations in the website (look for the words in the same line where "About" is)
I was very surprise about the level of versatility that these pieces have, and I remember the numerous discussions I had with colleagues about learning objects and how little or how can be should be the object to be really reusable & interchangeable. This puzzle is the proof that in any mass of content, is possible get the common denominator.
Because they only have puzzle with animal words, I just keep wondering if it was a design/audience decision, or if this versatility formula only apply for certain things ...
Which also might be something to consider in instructional design ... maybe not all the contents are suitable for learning objects after all.
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